[Quote:]
Mobile phone carrier Orange Poland admitted today that it hired actors to stand in line for the country’s iPhone debut.
“It was a part of our marketing strategy, the concept was thought up at Orange Poland,” the company told the Associated Press. “The aim was to ‘warm up’ the atmosphere around the launch of the iPhone.”
[Quote:]
The latest data from Nielsen Online on monthly US visitors to the top news and information sites makes for depressing reading for the BBC.
The number of unique visitors to BBCNews.com has fallen by more than a million in a year. The site had 5,253,000 readers in July 2008, compared to 6,408,000 July last year.
The drop comes at a time when the BBC has been ramping up its commercial operations outside the UK. In November 2007, advertising was introduced on the international version of the BBC News website. In the first six months, the advertising brought in a measly £1.5 million ($2.96 million.
[Quote:]
Why are these news anchors smiling? Because they’ve been given cups filled with a solid plastic material that resembles coffee.
Two cups of McDonald’s iced coffee (BUY!) sit on the Fox 5 TV news desk, a punch-you-in-the-face product placement (BUY!) to chase down your morning news.
They’ve been on the Las Vegas station set for about two weeks, following the lead of a few TV stations across the country, and they’re still looking every bit as frosty and tantalizing (BUY!) as they were the first day you laid your eyes on them.
But wait, here’s the best part: They’re not real. Fake coffee on the real news, two plastic cups permanently filled with some kind of bogus drink. The anchors aren’t even supposed to acknowledge them, McDonald’s reps explain.
Seen on “Sprint Connection”:
[Quote:]
The iPhone shortage may be good news for Sprint, which launched the iPhone-challenging Samsung Instinct in June.
In other words, the more customers AT&T gets, the better it is for Sprint…
[Quote:]
[Quote:]
De nuon reclame gezien met die leuke lampjes in de Sahara? Website gekeken?
http://www.nuon.nl/acties/verspilling/top-5-verspillers.jspBij mij begon er iets te jeuken toen ik op de Nuon site las dat ze met
300 miljoen spaarlampjes ‘de hele sahara’ willen verlichten. Met mijn
vmbo-niveau (theoretische leerweg) kan ik dat nog wel uitrekenen…300.000.000 spaarlampen op 9.065.000 km2 Sahara?
= 33 lampen per vierkante kilometer…= 1 lamp moet 30.000 vierkante meter verlichten…
sterk lampje hoor…Maar de hele reclamefilm en onderliggende berekening kloppen ook niet
Met z’n allen - inclusief industrie en transport - gebruiken we aan
energie 2698 PetaJoule per jaar (CBS 2007)
http://statline.cbs.nl/StatWeb/publication/?VW=T&DM=SLNL&PA=37281&HD=080706-1219Huishoudens doen daarvan 920 PetaJoules ( 1 PJ = 278 kWh) aan gas en
electriciteit…
30% van 920 = 276 maal 278 miljoen kWh = 76.728.000.000 kWh
Dat lijkt veel maar “de hele sahara” is wel 9.065.000 vierkante
kilometer groot…
Dus die 30% die wij met z’n allen verspillen is dan 8464 kWh per jaar
per vierkante kilometer SaharaNuon zegt nog: Dag en Nacht…
Dat betekent (8464/(365×24)) 966 W per vierkante kilometer… 100
spaarlampen ( van 10 watt) op een vierkante kilometer? Dat is 1 lampop 10.000m2
Kijk nog eens naar dat plaatje: dat klopt dus echt niet met de
afbeeldingen in de
reclame.———————————————————-
Ach waarom zou je in de Sahara een boek willen lezen, terwijl we hier
al niet kunnen rekenen… Nuon wordt aanbevolen door WCeend!
Have you ever been forced to fill out an email address in a web-form, even when you never, ever, wanted to hear form the site again?
If so, you probably lied, and made up an email address on the spot that you were sure didn’t exist.
The word “niet” is a Dutch word generally meaning “not”.
A lot of dutch internet users, when confronted with a form where they are forced to enter an email address, use an address endig in “niet.com”.
For example: “liever@niet.com” translates as “rather@not.com”. In a way, they’re telling the site the’d rather not receive anything by email.
Of course, there are more rude variants. This website lists all email received in the last month or so, destined for the niet.com domain.
THERE ARE NO VALID NIET.COM ADDRESSES.
In other words, EVERY single mail you see is a spam message from a company that forces you to enter an email address in their web forms, either directly from that company, or sold to spammers.
The mail server refuses connections from ip addresses known to be spamming, and known to be in a dial-up range, so all the mail you see is really from asshole marketeers who think they can collect your address on a web form and then harrass you.
[Quote:]
Want to know how well a company protects its customers’ data? Don’t talk to its security and compliance officers. Instead, try its marketing department.
A study released Monday by the privacy-focused Ponemon Institute and funded by e-mail marketing firm Strongmail reveals a disturbing disconnect in companies between the executives tasked with protecting customer data and marketing departments, which use the data for advertising purposes or share it with third parties.
As anybody who has worked with marketing in large companies already knows…
[Quote:]
Airline travel is set to get even more unpleasant, as hapless airline passengers face being hounded through airports by online advertisers as well as security, customs and perfume touting duty free sales staff.
The airline industry could save $600m a year by tracking passengers through airports and punting ads to their mobiles, along with their tickets and boarding passes, according to a report from airline industry tech supplier SITA.
The prediction comes in a report from SITA, distributed at its Air Transport IT Summit in Brussels last. It gains a little credibility by including research from Cambridge University, though SITA are the one’s who would like to provide the technology.
[..]
At present customers receive an SMS asking them if they’re OK with the idea, and if they don’t say no then the third party (in this case the airport) gains access to instant information about the location of the phone, and hence that of the user.
And you’re probably expected to say “no” by sending an sms to a five pound premium number, which will send you another five pound confirmation sms?
Fuck ‘m!
[Quote:]
During Adobe’s Q2 earnings call Monday, chief Shantanu Narayen said that Adobe had tackled some of the technical challenges to getting Flash to work on the iPhone:
We have a version that’s working on the emulation. This is still on the computer and you know, we have to continue to move it from a test environment onto the device and continue to make it work. So we are pleased with the internal progress that we’ve made to date.
The problem is, what runs fine on the emulator may very well be dog-slow on the device itself. Is there any mobile device where Flash is snappy? Anyway, DaringFireball says it best:
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The funny part is that when I loaded this page on my Mac, I was presented with one of the most obnoxious Flash-based web ads I’ve ever seen: an ad for Verizon FiOS that, about 10 seconds after the page loaded, “set fire” to the paragraph of text I was reading. The iPhone’s lack of Flash is a feature.
If I can’t show a “McCane” logo, can I show this?
The European soccer tournament can’t end soon enough, I think…
[Quote:]
The U.K. media minister has attacked product placement in TV shows and said he will not allow the practice on British broadcasters even though it has been approved by the European Union.
The news is likely to infuriate TV companies, including beleaguered terrestrial giant ITV, which are all trying to find additional revenue streams as new media continues to make inroads into traditional advertising.
Andy Burnham, secretary of state at the Dept. of Culture, Media and Sport since January, dropped his bombshell Wednesday in his first big policy speech on broadcasting.
He said product placement would undermine the status that British TV enjoys internationally and “contaminate” programs.
[Quote:]
An internal BT report on the BT secret trials of Phorm (aka 121Media) Deep Packet Inspection has been revealed on Wikileaks today. The leaked document shows that during the covert trial a possible 18 million page requests were intercepted and injected with JavaScript and about 128 thousand charity ads were substituted with the Phorm Ad Network advertisements purchased by advertisers specifically for the covert trial period. Several ISPs are known to be using, or planning to use, DPI as a means of serving advertising directly through Layer 7 interception at ISP level in the USA and Europe.
NebuAd claim they are using DPI to enable their advertising to reach 10% of USA internet users.
If a private person would do something like this, he or she would spend the next 20 years behind bars, but since it’s for corporate profit, they think it’s fine to screw users and charities.
Cunts.
[Quote:]
PR people are now said to outnumber journalists in the UK.
[Quote:]
Show me a PR person who is “accurate” and “truthful,” and I’ll show you a PR person who is unemployed.
Not surprising… If I’m rich and I crash into an orphanage, I don’t have to hire a PR firm to go “I fucked up. I deserve whatever legal repercussions are enacted against me and I’m truly sorry.” I have to hire a PR firm to make people believe the god damn orphanage jumped in front of my car.
[Quote:]
[Quote:]
On stage Tuesday, Robbie Bach, president of Microsoft’s entertainment and devices division, and one of his reports, Mark Kroese, demonstrated how a single advertising campaign could cross several different types of screens, including PC, TV, mobile phone and–gasp–Zune.
The demonstration involved a music festival sponsored by Doritos. A musician participating in that festival might create a Zune Social profile containing a small advertisement for Doritos. Users could then become “friends” with this musician, allowing them to see his playlist and perhaps even download free songs on that list (paid for by Doritos). They’d also see a little Doritos logo embedded in the musician’s profile, which would appear not only in the Zune software, but also on the actual Zune device whenever they visited that profile.
Dear artists. The odds of me becoming your “friend” in a scenario like this: zero. The odds of me never wanting to have anything to do with when you ever again after participating in a stupid stunt like this: 100%.
Yet another proof that Microsoft sees you as an advertising venue - you are not the customer to them, you are the product.
