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In California, ABC is advertising the return of “Desperate Housewives” on parking space lines with the sort-of-clever tagline, “Parking for Desperate Housewives. They’re Back Sunday 9 p.m.” We scoff at the idea, but they seem to have been a hit with the L.A. denizens who tested them out. One professor of communications called it “brilliant.” The company behind the ads has been around for three years, and they say business is booming.