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Posted on May 4th, 2010 at 6:08 by John Sinteur in category: Apple -- Write a comment


iPhone OS is the first mass-market operating system where consumers are no longer afraid to install software on their computers (I’m not counting read-only media software platforms like games consoles here). In a conversation recently, a friend recounted a scene that he passed by in an airport. Four fifty-something women were sitting at a cafe table discussing the latest apps they had downloaded on their iPod touches. New software can’t break your iPhone OS device and, if you don’t like it, total removal is only a couple of taps away.

Finally, the devices are incredibly cheap by comparison with traditional laptop hardware. I could buy myself every iPad that comes out over the course of a three-year hardware cycle and still spend less than I did on laptops. The software is inexpensive too. There remain great strides to be made on discoverability and trials in the App Store. Still, it’s hard to ignore the fact that there’s now a large constituency of users just venturing into their first experiences of purchasing third-party software.

  1. “I could buy myself every iPad that comes out over the course of a three-year hardware cycle and still spend less than I did on laptops”

    Ipad 16GB+wifi: $499.00

    Netbook eeePC 1005PE, 250GB+wifi+bluetooth+webcam: $289.99

    Notebook HP G60t, 500GB+wifi+bluetooth+webcam+blueray: $429.00

    That’s just to point out that most of that article is bullshit.

    C’mon, “the first mass-market operating system where consumers are no longer afraid to install software”… Everyone of us has seen legions of terrorized costumers take cover after trying to install Puzzle Bobble on a PC, haven’t we?

  2. “Puzzle Bobble”???

    How about this:

  3. I say that evidently the owner of the PC was not scared at all, since he went ahead and did all he could with the machine.

  4. Look at the screen shot again, but now in detail.

  5. John, it just shows that the owner was not scared. Bravely installed every trojan, worm, whatever he could.
    Btw. is it a Mac or a Windows, or remote desktop from a Mac to a Windows?
    And you mean that people on MacOSX and Linux were afraid to install software?

  6. Oh dear. Please, look again.

    The screen shot was taken on a mac. It is a web page that is pretending to be a windows XP explorer window, with loads of added warnings.

    It is a well-known method by crapware authors to get users to install their crap. They are exploiting the fact that people are afraid of the software currently on their computer.

    They are exploiting the “Oh shit, I installed something, how do I get rid of it?” moment.

  7. So, people *should* be scared. But it is not. QED.

  8. No, people *are* – that’s my whole point. If people weren’t afraid of what was being installed on their computers, they’d never fall for this trick.

  9. I see people may be afraid of an alarmistic screenshot. Nothing else.

    Maybe if a iphone apps happens to have a screen with an image ot text like “OMG YOUR IPHONE IS BROKEN”, and happens to pass through the appstore selection, the user will be scared at the same way.

  10. And even if such an app made it into the app store, soon after its first discovery Apple would yank it from the store. Plus, iOS apps do not stay resident and do not have access to data that belongs to other apps, so the malware won’t be able to capture passwords and credit card info in the way it can on desktop machines. That makes it a lot less likely that anyone is going to produce the malware in the first place.

    The truth is, though, that *in practice* (!), people worry about what they download to their Windows PC (even what might accidentally get downloaded), and iPhone users do not worry about downloading bad code to their devices. Software for desktop/laptop machines is now 90% web-based and accessed through the browser.

    And Mr N. about your first comment: the OP said “I could buy myself every iPad (…) and still spend less than I did on laptops.” Note the writer is comparing to their own spending on laptops. They’re probably not buying Eee PCs. This is more like “I could buy a new GPS navigation system every year for less money than I spend putting gas in my Porsche”.

  11. I looked John, that’s why I was confused. It didn’t clap.
    Sorry, I have never met that screen in my browser, I refuse to click on suspicious stuff, that’s why it got me completely confused.
    Plus, not being on the top today helps a lot, sorry. :)

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