Has Microsoft been spying on the Google searches of Internet Explorer users in order to use the data to enhance their own Microsoft Bing search engine, to make it more competitive with Google? According to Google, who claims to have caught MS watching their own IE users, tapping their Google searches and using the information gleaned from those searches to make their Bing searches more accurate.
According to Google, by manually seeding their Google search results with false data, they have caught Microsoft copying their data. They compare it to someone cheating on an exam by looking over someone else’s shoulder.
By now, you may have read Danny Sullivan’s recent post: “Google: Bing is Cheating, Copying Our Search Results” and heard Microsoft’s response, “We do not copy Google’s results.” However you define copying, the bottom line is, these Bing results came directly from Google.
I’d like to give you some background and details of our experiments that lead us to understand just how Bing is using Google web search results.