“None of us should accept that the government or a company or anybody should have access to all of our private information. This is a basic human right. We all have a right to privacy. We shouldn’t give it up. We shouldn’t give in to scare-mongering or to people who fundamentally don’t understand the details.”
“Apple has a very straightforward business model,” he said. “We make money if you buy one of these [pointing at an iPhone]. That’s our product. You [the consumer] are not our product. We design our products such that we keep a very minimal level of information on our customers.”
It also means that Apple’s strategy has made it less profitable than it otherwise might have been, at least in the short term (and even though few shareholders are likely to have noticed, given its massive cash pile).
“We don’t make money selling your information to somebody else. We don’t think you want that. We don’t want to do that. It’s not in our values system to do that. Could we make a lot of money doing that? Of course. But life isn’t about money, life is about doing the right thing. This has been a core value of our company for a long time.”
There are dozens of ways in which Apple’s apparent effort to build an Apple-branded car could go wrong, but there’s one argument against the idea that I’m hearing a lot of that really doesn’t make sense. From Henry Blodget to former GM CEO Daniel Akerson to the LA Times to Yahoo Finance people are saying this won’t work because the car industry is a “low margin” business in contrast to the fat margins Apple is used to earning most of all on its workhorse iPhone.
The misperception here is that Apple earns high margins because Apple operates in high margin industries. The truth is precisely the opposite. Apple earns high margins because it is efficient at manufacturing and firmly committed to a business strategy of sacrificing market share to maintain pricing power. If Apple makes a car, it will be a high margin car because Apple only makes high margin products. If it succeeds it will succeed for the same reason iPhones and iPads and Macs succeed — people like them and are willing to buy them, even though you could get similar specs for less.
danakersonAmid rumors that Apple is developing an electric vehicle, former General Motors CEO Dan Akerson has shared his opinion on Apple’s plans, suggesting the Cupertino company avoid getting into a business with such low margins.
In an interview with Bloomberg, Akerson said that Apple may be underestimating the difficulty of operating in the car business, as it’s hard to navigate regulatory and safety requirements. “A lot of people who don’t ever operate in it don’t understand and have a tendency to underestimate,” he said
Okay… Here’s Ed Colligan, Ex-Palm CEO on November 16 2006:
We’ve learned and struggled for a few years here figuring out how to make a decent phone. PC guys are not going to just figure this out. They’re not going to just walk in.
If history repeats itself on this one I will laugh soooo hard…
But perhaps the most interesting thing inside Jony Ive’s office is a motivational poster.
Following up on the payment space, most of your competitors are collecting personal data. You’re not.
We believe customers have a right to privacy, and the vast majority of customers don’t want people knowing everything about them. When you make a purchase, we make a little bit of money. It’s very simple, very straightforward. You are not our product, that’s our product. There’s no need for us to know what you’re buying, where you’re buying, I don’t want to know any of that. We think customers will rebel on that. Similar with HealthKit…you want control over that. So we think over the arc of time, consumers will go with people they trust with their data. People are unknowingly sharing things with others, and info can be pieced together. Over time people will realize this more and demand privacy.
So with Apple Pay we needed something easier than pulling out a credit card, we knew it needed to be secure as well. We never give the merchant your credit card number. We don’t even have it. We’re making up a proxy for each transaction. Think about it…how secure is a card with your number on the front, and then a security code on the back! So Apple Pay had to be private. We’re facilitating a transaction between you, the merchant, and the bank.
By any measure, it was an epic day for Tim Cook.
On Tuesday he was sitting on stage at the Goldman Sachs Technology and Internet Conference in San Francisco being interviewed by Goldman Sachs president Gary D. Cohn when Apple became the first U.S. company to close at more than $700 billion in market value on Tuesday.
“You will always remember exactly where you were,” Cohn said to Cook.
The milestone caught the attention of the financial world, some of whom had flocked to the Goldman Sachs conference to hear Cook speak on a wide range of subjects from the growth possibilities in China market to the upcoming Apple watch.
Ears perked up when Cook said cash-rich Apple would announce its cash distribution plans on its quarterly earnings call in April.
But Cook also made headlines with what he called Apple’s “biggest and boldest project ever.”
Apple has formed a partnership with First Solar to build an $848 million, 1,300-acre solar farm in Monterey County to power its headquarters, data center in Newark, Calif., all Apple offices and 52 Apple stores in California.
The solar farm will result in significant energy cost savings for Apple, Cook said.
“We know at Apple that climate change is real. Our view is that the time for talk is past and the time for action is now,” Cook said.
This week the Wall Street Journal reported that Department of Justice officials recently met with Google and Apple, and basically told them that their decision to empower consumers would result in the death of children:
The No. 2 official at the Justice Department delivered a blunt message last month to Apple Inc. executives: New encryption technology that renders locked iPhones impervious to law enforcement would lead to tragedy. A child would die, he said, because police wouldn’t be able to scour a suspect’s phone, according to people who attended the meeting.
The Journal reports that Apple wasn’t moved by the DOJ’s argument, and found the “dead-child scenario” to be “inflammatory.”
“Let me be clear: I’m proud to be gay, and I consider being gay among the greatest gifts God has given me,” he wrote in a column in Bloomberg Businessweek.
In his column, the Apple chief said that he had tried to maintain “a basic level of privacy.” But he said he decided that desire for privacy was stopping him from working for the benefit of others.
“I don’t consider myself an activist, but I realize how much I’ve benefited from the sacrifice of others,” he said. “So if hearing that the CEO of Apple is gay can help someone struggling to come to terms with who he or she is, or bring comfort to anyone who feels alone, or inspire people to insist on their equality, then it’s worth the trade-off with my own privacy.”
I’m not surprised for a second, and I’m very happy he took this step.
After previous attacks on Github, Google, Yahoo and Microsoft, the Chinese authorities are now staging a man-in-the-middle (MITM) attack on Apple’s iCloud.
In the early 00s, Finland’s two biggest industries were paper manufacturing and cell phones, led by the then-dominant Nokia. A decade later, both industries are in trouble — and as the country’s prime minister suggested in a recent interview, Apple might be to blame in both cases. “One could say that the iPhone killed Nokia and the iPad killed the Finnish paper industry, but we’ll make a comeback,” Prime Minister Alexander Stubb told CNBC on Monday. “We just have to keep at it.”
The seemingly ongoing battle between Google and Apple has been well-documented, but it’s always at its best when the CEOs start trading blows. In an interview with Charlie Rose last month, Tim Cook took Google to task for its data collection practices. Unsurprisingly, Eric Schmidt wasn’t too pleased with Cook’s representative of his company, so he took the time to respond on a CNN Money segment this week.
“Someone didn’t brief him correctly on Google’s policies,” Schmidt quipped. “It’s unfortunate for him. In the first place, in Google’s case, we have always been the leader in security and encryption. Our systems are far more secure and encrypted than anyone else, including Apple. They’re catching up, which is great.”
First, Tim Cook wasn’t talking about how well they protect data from others – he was talking about how well they protect data from themselves… here’s what he said:
Cook said Apple makes most of its profits by selling hardware, unlike many of its Silicon Valley neighbors that profit from advertising targeted at their users.
“Our business is not based on having information about you. You’re not our product,” Cook said. “I think everyone has to ask, how do companies make their money? Follow the money. And if they’re making money mainly by collecting gobs of personal data, I think you have a right to be worried.”
So, Let me summarize this back-and-forth:
“You’ve been spying on your users!”
“That’s not true! We protect our users from being spied on by other people all the time!”
So, Schmidt, you’re a deceptive little douche.
If you thought people waiting in line to buy an iPhone 6 was batshitinsane, check this:
Apple invited people to check out the new Apple Watch in person — for one day only — in Paris during Fashion Week, at the Colette boutique on Rue Saint Honoré.
If you use enough force to bend an iPhone, or any phone, it’s going to deform.”
No, the latest iPhone software does not allow for the device to be quickly charged by heating it up in the microwave, despite some convincing, but very fake online ads.
Microwaving the phone will not only ruin the device, it could cause a fire or explosion, authorities said.
But a hoax floating around the Internet seemed so legitimate to some that even police are spreading the warning, as noted by the Los Angeles Police Department communications unit on Twitter.
So clearly, as if there was any doubt, iPhone users are not smarter than average.
Comic legend Joan Rivers has been dead for over a week now, but apparently that hasn’t stopped the Fashion Show star being chuffed to bits with her new iPhone 6-feet-under.
In a warning to PR companies everywhere, sponsored scheduled posts appeared on Rivers’ Facebook and Instagram accounts on Friday morning – before they were quickly taken down.
When Apple published its first Transparency Report on government activity in late 2013, the document contained an important footnote that stated:
“Apple has never received an order under Section 215 of the USA Patriot Act. We would expect to challenge such an order if served on us.”
Writer and cyber-activist Cory Doctorow at the time recognized that language as a so-called “warrant canary,” which Apple was using to thwart the secrecy imposed by the Patriot Act.
Warrant canaries are a tool used by companies and publishers to signify to their users that, so far, they have not been subject to a given type of law enforcement request such as a secret subpoena. If the canary disappears, then it is likely the situation has changed — and the company has been subject to such request.
Now, Apple’s warrant canary has disappeared. A review of the company’s last two Transparency Reports, covering the second half of 2013 and the first six months of 2014, shows that the “canary” language is no longer there.
Some rivalries will never die — chocolate vs peanut butter, Yankees vs Red Sox, and iPhone vs Android, just to name a few. With the announcement of the iPhone 6 and iPhone 6 Plus, many Android users took to the Internet to loudly exclaim how underwhelmed they were by the devices. Its new features were things they’d already had for years, except for all the ones that weren’t, of course. Rivalries are fun, but the musings of voices on the Internet aren’t nearly as important as the voices of the buying public. And when you compare the launch numbers of various Samsung Galaxy S phones to the iPhone 6 and earlier iPhones, there’s absolutely no competition.
And still the overall market share of Android is higher. I think it’s because people who get an iPhone make a conscious choice to do so, and (most) people who get an android do so because they walk into a store and tell the sales rep they want “a phone”. They will make calls, use facebook, make a selfie, and that’s it. They never download an app unless recommended by a friend (“get snapchat!”), and just use the phone as a phone and are very happy with it.
According to a new report from The Financial Times, Apple stands to make quite a bit of money from its payments service. Banks and payment networks will be forking over 0.15 percent of each purchase to Apple, which equates to 15 cents out of a $100 purchase.
They are also paying hard cash for the privilege of being involved: 15 cents of a $100 purchase will go to the iPhone maker, according to two people familiar with the terms of the agreement, which are not public. That is an unprecedented deal, giving Apple a share of the payments’ economics that rivals such as Google do not get for their services
According to bank executives, Apple was able to negotiate with so many partners and receive choice deals because the industry didn’t see anything threatening in Apple Pay. One executive suggested that Apple’s payment model continued to put banks “at the centre of payments.” Apple may also have been able to negotiate better deals due to the tight security it has in place for Apple Pay. Payments will be made via NFC with a one-time token, and also secured with a Touch ID fingerprint.
There’s not much time now before the announcement, and some pictures of the apple wearables have leaked. These are confirmed as having come from Apple.
2. http://i.imgur.com/5aAu9h.jpg (apple logo clearly visible)
3. http://i.imgur.com/XrFzih.jpg (showing range of colors)
4. http://i.imgur.com/PpLv1h.jpg (hinting at a future google glass competitor?)
Apple Inc has invited top fashion editors and bloggers in unprecedented numbers to its Tuesday launch gala, further evidence that the iPhone maker is preparing to take the wraps off a smartwatch.
According to a designer who works at Apple, Jonathan Ive, Apple’s design chief, in bragging about how cool he thought the iWatch was shaping up to be, gleefully said Switzerland is in trouble — though he chose a much bolder term for “trouble” to express how he thought the watchmaking nation might be in a tough predicament when Apple’s watch comes out.
As nude celebrity photos spilled onto the web over the weekend, blame for the scandal has rotated from the scumbag hackers who stole the images to a researcher who released a tool used to crack victims’ iCloud passwords to Apple, whose security flaws may have made that cracking exploit possible in the first place. But one step in the hackers’ sext-stealing playbook has been ignored—a piece of software designed to let cops and spies siphon data from iPhones, but is instead being used by pervy criminals themselves.
On the web forum Anon-IB, one of the most popular anonymous image boards for posting stolen nude selfies, hackers openly discuss using a piece of software called EPPB or Elcomsoft Phone Password Breaker to download their victims’ data from iCloud backups. That software is sold by Moscow-based forensics firm Elcomsoft and intended for government agency customers. In combination with iCloud credentials obtained with iBrute, the password-cracking software for iCloud released on Github over the weekend, EPPB lets anyone impersonate a victim’s iPhone and download its full backup rather than the more limited data accessible on iCloud.com. And as of Tuesday, it was still being used to steal revealing photos and post them on Anon-IB’s forum.
The fact that Apple isn’t complicit in law enforcement’s use of Elcomsoft’s for surveillance doesn’t make the tool any less dangerous, argues Matt Blaze, a computer science professor at the University of Pennsylvania and frequent critic of government spying methods. “What this demonstrates is that even without explicit backdoors, law enforcement has powerful tools that might not always stay inside law enforcement,” he says. “You have to ask if you trust law enforcement. But even if you do trust law enforcement, you have to ask whether other people will get access to these tools, and how they’ll use them.”
Apple issued a media advisory related to recent celebrity photo theft, saying the accounts were compromised by a very targeted attack on users names, password and security questions and was not related to any breach of Apple’s systems, including iCloud.
Over the weekend a number of nude celebrity photos appeared online. Jennifer Lawrence, Kate Upton, Lea Michele, Victoria Justice and Kirsten Dunst all had their photos comprised, among others.
We wanted to provide an update to our investigation into the theft of photos of certain celebrities. When we learned of the theft, we were outraged and immediately mobilized Apple’s engineers to discover the source. Our customers’ privacy and security are of utmost importance to us. After more than 40 hours of investigation, we have discovered that certain celebrity accounts were compromised by a very targeted attack on user names, passwords and security questions, a practice that has become all too common on the Internet. None of the cases we have investigated has resulted from any breach in any of Apple’s systems including iCloud® or Find my iPhone. We are continuing to work with law enforcement to help identify the criminals involved.
To protect against this type of attack, we advise all users to always use a strong password and enable two-step verification. Both of these are addressed on our website athttp://support.apple.com/kb/ht4232.
If you are a celebrity, it’s more likely that people know the name of your first pet, or your mothers maiden name…